Digital Growth Unleashed

Optimizing the complete customer journey

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11-12 October, 2017 – etc.venues, 200 Aldersgate, London

Digital Growth Unleashed will leave you knowing how to attract the right audience, align business models with the user experience, optimize the lifetime value of client relationships and introduce you to the right technology to make it all happen.

Digital Growth Unleashed evolved from Conversion Conference. Over the course of two dozen highly-rated shows in the US and Europe since 2010, thousands of people from over 40 countries have taken part in advancing the art and science of conversion rate optimization (CRO). CRO makes websites and landing pages more efficient once someone lands on them. Now it is time to create even more leverage across your whole business!

Two days – Session with Actionable Content About:

Attract

It’s about more than just traffic volumes and “eyeballs”. Optimizing campaigns and channels to attract the right audience is key.

Persuade

Conversion rate optimization (CRO) is a core focus of the event.

Serve

Extending the value of relationship beyond the initial touchpoint is critical.

Growth Tech

The exploding number of marketing technology companies offers a powerful amplifier for growth.

Learn the latest techniques for creating powerful and measurable outcomes cost-effectively by connecting with prospects at every stage of the customre journey – and not simply optimizing the bottom of the sales funnel.The alignment between traffic sources and visitor intent will be examined in great detail.

All evolving aspects of this dynamic field will be covered in detail including copywriting, calls-to-action, split testing, user research, neuromarketing, behavioral economics, usability. Specific sessions will cover mobile conversion, lead generation, and ecommerce.

Learn how to effectively align your communication and offers with the evolving needs of your audience and clients. A content-for-conversion strategy will allow you to map the appropriate content types to each stage of the customer journey. Understand how to create the right supporting information that will upsell and engage.

We’ll help you find the right optimization tools for your company size and business model. From user research and audience measurement, marketing automation, data append and model building, to split testing and personalization, we’ve got you covered!

Featured Speakers

Lukas Vermeer

Data Scientist

Colin McFarland

Head of CRO

Abi Hough

Device Experience Director

Craig Sullivan

CEO

Optimal Visit

Mel Henson

Head of Creative

Who should attend? Your online marketing team!

If you are in a role where your ideas, recommendations or decisions affect the way a user experiences an online business, this conference is for you.
If you are ready to realize the full power of your online business then you should send a team to Digital Growth Unleashed. This is a live-only event (video recordings won’t be available) and some of the best insights happen during the engaged interactions among speakers and other super-smart attendees. Past events have sold out – so claim your spot and savings today!

More than just another marketing conference.

The focus at our event will be exclusively on how to create the most compelling customer experiences. By meeting the needs of your clients and prospects more fully, you will unlock the full potential of your online business.

Interesting in sponsoring?

Claudia Finlay (Sales Director Europe) is looking forward to working with you on your perfect sponsoring package.
Phone: +49 89 7670 4459, Mobile: +49 172 8267364, Email: exhibit@risingmedia.com

If you are based in the US and are interested in sponsoring a European Digital Growth Unleashed event , please contact Paul Gillis (Chief Revenue Officer at Rising Media) for a sponsorship packet and details!
Phone: +1 508 2088 264, Email: pgillis@risingmedia.com.

Evaluation

Overall

    Content

      Networking

        Past Attendees

        Program Chair

        Advisory Board Members

        Stuart McMillan
        Stuart McMillan

        Deputy Head of Ecommerce

        Paul Rouke
        Paul Rouke

        Founder and CEO

        Craig Sullivan
        Craig Sullivan

        CEO

        Optimal Visit

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